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2022 National Business Survey Report
Rochester, MN The National Business Survey Report of Results 2022 Report by: Visit us online! www.polco.us About The NBS™ The National Business Survey™ (The NBS) gives local businesses the opportunity to provide feedback about the community characteristics and local government services that help support the local economy. It was developed by the survey experts from National Research Center (NRC) at Polco. Great communities are partnerships of the government, businesses in the private sector, community-based organizations, and residents, all geographically connected. With this report, the City of Rochester gains an important perspective from its businesses across six core indicators of the business environment in the community: • Community amenities • Business climate • Employment opportunities and workforce support • Workforce readiness • Business growth • Governance This report provides the opinions of 239 business owners and managers of the City of Rochester. Because the survey was intended to be taken by all businesses in the community, no traditional margin of error was calculated. However, because not all businesses responded, NRC recommends using plus or minus ten percentage points as the “range of uncertainty” around any given percent reported for the City as a whole. The full description of methods used to gather these opinions can be found in the “Methods” tab. No statistical weighting was performed. How the results are reported For the most part, the percentages presented in the following tabs represent the “percent positive.” Most commonly, the percent positive is the combination of the top two most positive response options (i.e., excellent/good and very safe/somewhat safe, etc.). On many of the questions in the survey respondents may answer “don’t know.” The proportion of respondents giving this reply is shown in the full set of responses included in the tab “Complete data.” However, these responses have been removed from the analyses presented in most of the tabs. In other words, the tables and graphs display the responses from respondents who had an opinion about a specific item. Comparisons to benchmarks NRC’s database of comparative business opinion is comprised of business perspectives gathered in surveys from communities whose business owners and/or managers evaluated the same kinds of topics on The National Business Survey. NRC adds the latest results quickly upon survey completion, keeping the benchmark data fresh and relevant. Comparisons are made to the entire database. Ratings are compared when there are at least five communities in which a similar question was asked. In each tab, Rochester's results are noted as being "higher" than the benchmark, "lower" than the benchmark, or "similar" to the benchmark, meaning that the average rating given by Rochester business owners and managers is statistically similar to or different (greater or lesser) than the benchmark. Being rated as "higher" or "lower" than the benchmark means that Rochester's average rating for a particular item was more than five points different than the benchmark. The survey was administered during the COVID-19 pandemic, a time of challenge for many local governments. While we provide comparisons to national benchmarks, it is important to note that much of the benchmark data was collected prior to the pandemic. This may impact how your City's 2022 ratings compare to other communities’ ratings from the past five years. 1 Methods The National Business Survey was developed to provide communities an accurate, affordable and easy way to assess and local business owners’ and managers’ perspectives about the economic environment of a community or district. Standardization of common questions and survey methods provide the rigor to assure valid results. Selecting survey recipients All private sector businesses within the City of Rochester were eligible to participate in the survey. A list of all businesses within the zip codes serving Rochester was purchased from InfoUSA. Each location was mapped and compared to the most current boundary file for the jurisdiction and business addresses located outside of Rochester were removed from consideration. A total of 3,352 businesses were identified as being within the city limits of Rochester. Conducting the survey The 3,352 selected businesses received mailings beginning on March 28th, 2022 and the survey remained open for six weeks. The first mailing was a postcard inviting the business owner or manager to participate in the survey. The next mailing contained an invitation letter with instructions, followed by a reminder postcard. All mailings included a web link for respondents to complete the survey online. About 5% of the 3,352 mailed invitations were returned because the business address was vacant or the postal service was unable to deliver the survey as addressed. Of the remaining 3,177 businesses that received the invitations to participate, 239 completed the survey, providing an overall response rate of 8%. The response rate was calculated using AAPOR’s response rate #2* for mailed surveys of unnamed persons. Because the survey was intended to be taken by all businesses in the community, no traditional margin of error was calculated. However, because not all businesses responded, NRC recommends using plus or minus ten percentage points as the “range of uncertainty” around any given percent reported for the city as a whole. Analyzing the survey Responses from the surveys completed on Polco were downloaded. Range checks as well as others forms of quality control were also performed. No statistical weighting was performed. No adjustments were made for design effects. The survey datasets were analyzed using all or some of a combination of the Statistical Package for the Social Sciences (SPSS), R, Python and Tableau. For the most part, the percentages presented in the reports represent the “percent positive.” The percent positive is the combination of the top two most positive response options (i.e., excellent/good, very safe/somewhat safe, and essential/very important, etc.), or, in the case of resident behaviors/participation, the percent positive represents the proportion of respondents indicating “yes” or participating in an activity at least once a month. On many of the questions in the survey respondents may answer “don’t know.” The proportion of respondents giving this reply is shown in the full set of responses included in the tab “Complete data”. However, these responses have been removed from the analyses presented in the reports. In other words, the tables and graphs display the responses from respondents who had an opinion about a specific item. Contact The City of Rochester funded this research. Please contact Heather Heyer of the City of Rochester at hheyer@rochestermn.gov if you have any questions about the survey. Survey Validity See the Polco Knowledge Base article on survey validity at https://info.polco.us/knowledge/statistical-vali * See AAPOR's Standard Definitions for more information at https://www.aapor.org/Publications-Media/AAPOR-Journals/Standard-Definitions.aspx 2 Highlights Rochester business owners and managers value the community as a place to live and do business, and a majority feel positively about the business climate in the city. About 8 in 10 survey respondents rated their overall quality of life in the city and Rochester as a place to work as excellent or good. At least 8 in 10 business owners or managers would recommend working in the city to someone who asked and planned to keep their business in Rochester for the next five years. About 6 in 10 respondents or more gave favorable ratings to Rochester as a place to do business, the quality and variety of employment opportunities, and the availability of jobs that pay a livable wage; a similar proportion would recommend operating a business in the city. These ratings were lower than or similar to those given in other communities across the nation. Business owners value the amenities available in the city, though tourism and commercial/retail development is a potential area of focus. Nearly 9 in 10 respondents positively rated the hotel and lodging options available in Rochester, which was a rating higher than the national average. About 8 in 10 were pleased with the cleanliness and overall appearance of the city, and 7 in 10 positively rated the quality and coverage of the internet connection available; these ratings were on par with the national averages. However, only about half of business owners and managers gave excellent or good ratings to the city as a place to visit, the quality and variety of shopping opportunities, overall opportunity for business growth and expansion, and the overall quality of commercial development in Rochester, while about 4 in 10 or fewer gave favorable scores to the vibrancy of Rochester’s downtown/commercial areas and opportunities for tourism. These ratings were lower than those given elsewhere. Business owners are generally pleased with City services, especially those related to transportation, but there is an opportunity for the relationship between businesses and local government to improve. When asked to rate the quality of services and community amenities in Rochester, survey respondents gave above-average ratings to several, particularly those related to transportation and mobility. These included the ease of walking in the city (81% excellent or good), ease of travel by car (77%), ease of travel by bicycle (72%), traffic flow on major streets (64%), and bus or transit services (63%). However, ratings for other aspects of government performance tended to be lower than average: about 6 in 10 respondents gave positive ratings to the overall quality of City services, and only about 3 in 10 were pleased with the job the City does at being honest, the overall direction of Rochester, generally acting in the best interest of the community, the value of services for taxes paid, and overall confidence in City government. Ratings from the business community were also below average for the job Rochester government does at communicating during City construction, informing businesses of community issues and values, welcoming business involvement, and attracting new businesses, among other aspects. 3 25% Excellent 56% Good 18% Fair 2% Poor The overall quality of life in Rochester Quality of life A community with an excellent quality of life for those who live and work there will be appealing to those wanting to start a new business and is important in attracting and retaining good employees. A highly livable community is attractive, accessible, and welcoming to all. The overall quality of life in Rochester Rochester as a place for older adults Rochester as a place for children and families Rochester as a place for young adults Lower Similar Lower Lower 81% 72% 71% 33% Please rate each of the following aspects of quality of life in Rochester. (% excellent or good) Recommend living in Rochester to someone who asks Lower74% Please indicate how likely or unlikely you are to do each of the following. (% very or somewhat likely) * Comparison to the national benchmark is shown. If no comparison is available, this is left blank. vs. benchmark* 4 * Comparison to the national benchmark is shown. If no comparison is available, this is left blank. Facets of livability Characteristics such as natural amenities, safety, and design ensure a community is attractive to businesses, their employees, and the residents they serve. Communities that invest in their natural, social, and built environment foster strong economies where people want to live, visit, and spend time. Overall health and wellness opportunities in Rochester Overall quality of the utility infrastructure in Rochester (water, sewer, storm water, electric/gas, broadband) Overall economic health of Rochester Overall quality of natural environment in Rochester Overall quality of parks and recreation opportunities Overall design or layout of Rochester's residential and commercial areas (e.g., homes, buildings, streets, parks, etc.) Overall feeling of safety in Rochester Overall quality of the transportation system (auto, bicycle, foot, bus) in Rochester Overall opportunities for education, culture, and the arts Residents' connection and engagement with their community Similar Similar Similar Lower Lower Lower Lower Similar Lower Lower 81% 78% 74% 71% 69% 65% 64% 64% 60% 49% Please rate each of the following characteristics as they relate to Rochester as a whole. (% excellent or good) In Rochester's commercial areas during the day In Rochester's commercial areas after dark Similar Lower 91% 50% Please rate how safe or unsafe you feel: (% very or somewhat safe) vs. benchmark* 5 Community amenities When businesses choose where to locate and think about the potential for growth, they are highly influenced by community infrastructure, local markets, and the quality of amenities that may help attract and retain employees. Overall image or reputation of Rochester Rochester as a place to visit Lower Lower 73% 49% Please rate each of the following aspects of quality of life in Rochester. (% excellent or good) Quality of service establishments (e.g., salons, dry cleaners, etc.) Variety of service establishments (e.g., salons, dry cleaners, etc.) Quality of restaurants and places to eat Variety of restaurants and places to eat Quality of shopping opportunities Variety of shopping opportunities Overall opportunity for business growth and expansion Overall quality of commercial development in Rochester Vibrancy of downtown/commercial areas Opportunities for tourism Similar Similar Similar Similar Lower Lower 83% 77% 77% 71% 55% 50% Please rate each of the following in the Rochester community. (% excellent or good) * Comparison to the national benchmark is shown. If no comparison is available, this is left blank. Hotel and lodging options Cleanliness of Rochester Overall appearance of Rochester Coverage of internet connection Quality of internet connection Historical preservation in Rochester Opportunities to attend cultural/arts/music activities Public places where people want to spend time Higher Similar Similar Similar Similar Lower Lower Lower 89% 81% 79% 71% 70% 49% 47% 40% Please rate each of the following in the Rochester community. (% excellent or good) vs. benchmark* 6 Community amenitiesWhen businesses choose where to locate and think about the potential for growth, they are highly influenced bycommunity infrastructure, local markets, and the quality of amenities that may help attract and retain employees.Overall image or reputation of RochesterRochester as a place to visitPlease rate each of the following aspects of quality of life in Rochester.(% excellent or good)Quality of service establishments (e.g., salons, dry cleaners, etc.)Variety of service establishments (e.g., salons, dry cleaners, etc.)Quality of restaurants and places to eatVariety of restaurants and places to eatQuality of shopping opportunities Variety of shopping opportunities Overall opportunity for business growth and expansion Overall quality of commercial development in Rochester Vibrancy of downtown/commercial areas Opportunities for tourism Lower Lower Lower Lower Lower 50% 49% 49% 41% 28% Please rate each of the following in the Rochester community.(% excellent or good) * Comparison to the national benchmark is shown. If no comparison is available, this is left blank. Hotel and lodging optionsCleanliness of RochesterOverall appearance of RochesterCoverage of internet connectionQuality of internet connectionHistorical preservation in RochesterOpportunities to attend cultural/arts/music activitiesPublic places where people want to spend timePlease rate each of the following in the Rochester community.(% excellent or good)vs.benchmark* 7 Business climate A strong business climate can be described as one in which it is easy for businesses to start and thrive. Such climates can improve the local economy, increase employment and wages, and provide additional tax revenues to support community livability. 17% Excellent 43% Good 31% Fair 9% Poor Rochester as a place to do business Rochester as a place to do business Lower60% Please rate each of the following aspects of quality of life in Rochester. (% excellent or good) Recommend working in Rochester to someone who asks Keep your business in Rochester for the next five years Recommend operating a business in Rochester to someone who asks Lower Lower Lower 85% 81% 62% Please indicate how likely or unlikely you are to do each of the following. (% very or somewhat likely Communicating during City construction (e.g., streets, utilities, etc.) Informing businesses of community issues and values Welcoming business involvement Attracting new businesses Supporting or creating new jobs Retaining existing businesses Lower Lower Lower Lower Lower Lower 42% 32% 30% 26% 24% 21% Please rate the job the Rochester government does: (% excellent or good) * Comparison to the national benchmark is shown. If no comparison is available, this is left blank. vs. benchmark* 8 Workforce support Offering quality employment opportunities and the support needed for residents to successfully access that work are critical for a healthy and resilient local economy. 29% Excellent 56% Good 14% Fair 1% Poor Rochester as a place to work Rochester as a place to work Lower84% Please rate each of the following aspects of quality of life in Rochester. (% excellent or good) Quality of employment opportunities Variety of employment opportunities Availability of jobs that pay a livable wage Similar Similar Similar 73% 64% 59% Please rate each of the following in the Rochester community. (% excellent or good) Quality of childcare Variety of transportation options for people who work in Rochester Ease of parking at workplaces Variety of housing options for people who work in Rochester Cost of living in Rochester Affordability of childcare Affordability of housing for people who work in Rochester Lower Similar Lower Lower Lower Lower Lower 53% 41% 37% 35% 17% 15% 12% Thinking about Rochester's workforce, please rate each of the following characteristics as they relate to Rochester. (% excellent or good) The quality of the public school system at producing graduates who are college-ready Access to trade schools Access to institutions of higher education (colleges, universities) Overall quality of education/training opportunities in your community Variety of education/training opportunities to build work skills Affordability of education/training opportunities to build work skills The quality of the public school system at producing graduates who are career-ready Lower Lower Lower Lower 55% 53% 51% 50% Please rate each of the following characteristics as they relate to Rochester as a place to develop job and workforce skills. (% excellent or good) * Comparison to the national benchmark is shown. If no comparison is available, this is left blank. vs. benchmark* 9 Workforce supportOffering quality employment opportunities and the supportneeded for residents to successfully access that work are criticalfor a healthy and resilient local economy.Rochester as a place to workRochester as a place to workPlease rate each of the following aspects of quality of life in Rochester.(% excellent or good)Quality of employment opportunitiesVariety of employment opportunitiesAvailability of jobs that pay a livable wagePlease rate each of the following in the Rochester community.(% excellent or good)Quality of childcareVariety of transportation options for people who work in RochesterEase of parking at workplacesVariety of housing options for people who work in RochesterCost of living in RochesterAffordability of childcareAffordability of housing for people who work in RochesterThinking about Rochester's workforce, please rate each of the following characteristics as they relate to Rochester.(% excellent or good)The quality of the public school system at producing graduates who arecollege-readyAccess to trade schools Access to institutions of higher education (colleges, universities) Overall quality of education/training opportunities in your community Variety of education/training opportunities to build work skills Affordability of education/training opportunities to build work skills The quality of the public school system at producing graduates who are career-ready Lower Lower Lower Lower 50% 50% 49% 47% Please rate each of the following characteristics as they relate to Rochester as a place to develop job and workforce skills.(% excellent or good) * Comparison to the national benchmark is shown. If no comparison is available, this is left blank. vs.benchmark* 10 Workforce readiness Workforce readiness is the measure of how well a community’s employees’ education and skill levels align with current and future labor market needs. Growing the economy, jobs, and wages often requires an investment in training programs as well as community partnerships to help support residents as they seek to find new employment opportunities. Cost of living Too many under-qualified employees/applicants Lack of affordable, quality housing Lack of community amenities to attract employees seeking higher paying/higher skill level jobs Lack of childcare opportunities Lack of trade schools and other adult training programs Lack of quality public schools Lack of higher education opportunities (e.g., universities, colleges) Lack of affordable, reliable public transportation Too many overqualified employees/applicants Too few applicants/employees who speak a language other than English (e.g., cannot speak English) Too few applicants/employees who do not speak a language other than English (e.g., cannot speak Spanish) Too many workers without a high school degree or equivalent Failed drug tests Higher Higher Similar Lower Lower Lower Lower Lower Lower Lower Lower Lower Lower Lower 69% 61% 56% 38% 37% 35% 26% 25% 18% 14% 13% 13% 9% 9% How much of a challenge, if at all, are the following to finding good employees in your community today? (% major or moderate challenge) The skills needed The educational qualifications Similar Similar 81% 69% Thinking about your current employees and current employment options at your business, please rate to what extent they possess the following. (% fully or mostly) vs. benchmark* 11 Business Growth Growth is a key indicator of both company- and commnunity-level economic health. Is your business planning to hire in the next 6 to 12 months?Higher49% Is your business planning to hire in the next 6 to 12 months? (% yes or not sure) Expected in the NEXT five years Over the PAST five years Similar Similar 76% 63% Please rate the amount of growth in your company: (% large or small increase) What impact, if any, do you think the economy will have on your business revenues in the next 6 months? Do you think the impact will be:Similar26% What impact, if any, do you think the economy will have on your business revenues in the next 6 months? Do you think the impact will be: (% very or somewhat positive) Very positive Somewhat positive Neutral Somewhat negative Very negative 22% 38% 27% 5% 8% What impact, if any, do you think the economy will have on your business revenues in the next 6 months? "Highly skilled jobs" (these jobs require an advanced education or training - e.g., doctors, lawyers, architects, financial consultants) "Semi-skilled jobs" (these jobs require some skill but do not require highly specialized skills - e.g., truck drivers, typists) "Skilled jobs" (these jobs require a comprehensive knowledge of the trade, craft or industry - e.g., electricians, plumbers, law enforcement officers, administrativ.. "Unskilled jobs" (these jobs do not require workers to have special training or skills - e.g., cashiers, farm laborers, grocery clerks, hotel workers) 31% 57% 63% 50% If you said "yes" or "not sure" to question 15 above, what types of jobs might you be adding? (Please check "yes" for all that apply.) (% yes) vs. benchmark* 12 Governance The overall quality of the services provided by the local government, as well as the manner in which these services are delivered, form the backbone for the community in which economies prosper. Fire services Police services Ease of walking in Rochester (path/sidewalk connectivity, etc.) Power (electric and/or gas) utility Storm drainage Ease of travel by car in Rochester Snow removal Garbage collection Street lighting Overall customer service by Rochester employees (police, receptionists, planners, etc.) Ease of travel by bicycle in Rochester Street cleaning Traffic enforcement Recycling Emergency preparedness (services that prepare the community for natural disasters or other emergency situations) Sidewalk maintenance Traffic flow on major streets Crime prevention Bus or transit services Utility billing City-sponsored special events Traffic management during construction Public information services Amount of public parking in commercial areas Economic development Land use, planning, and zoning Code enforcement (weeds, signs, etc.) Street repair Building permits and inspections Similar Lower Higher Similar Similar Higher Similar Lower Similar Lower Higher Similar Lower Lower Similar Similar Higher Lower Higher Lower 95% 83% 81% 80% 80% 77% 76% 74% 73% 73% 72% 70% 68% 68% 68% 64% 64% 63% 63% 63% Please rate the quality of each of the following services in Rochester. (% excellent or good) The City of Rochester The Federal Government Overall, how would you rate the quality of the services provided by each of the following? (% excellent or good) Being honest The overall direction that Rochester is taking Generally acting in the best interest of the community The value of services for the taxes paid to Rochester Overall confidence in Rochester government Please rate the following categories of Rochester government performance. (% excellent or good) * The percentage of positive responses is shown. Positive responses may differ by question (e.g. excellent/good, or very likely/somewhat likely). ** Comparison to the national benchmark is shown. If no comparison is available, this is left blank. 7% Excellent 56% Good 30% Fair 8% Poor Overall quality of services provided by The City of Rochester vs. benchmark* 13 GovernanceThe overall quality of the services provided by the localgovernment, as well as the manner in which these services aredelivered, form the backbone for the community in whicheconomies prosper.Fire servicesPolice servicesEase of walking in Rochester (path/sidewalk connectivity, etc.)Power (electric and/or gas) utilityStorm drainageEase of travel by car in RochesterSnow removalGarbage collectionStreet lightingOverall customer service by Rochester employees (police, receptionists, planners,etc.)Ease of travel by bicycle in RochesterStreet cleaningTraffic enforcementRecyclingEmergency preparedness (services that prepare the community for naturaldisasters or other emergency situations)Sidewalk maintenanceTraffic flow on major streetsCrime preventionBus or transit services Utility billing City-sponsored special events Traffic management during construction Public information services Amount of public parking in commercial areas Economic development Land use, planning, and zoning Code enforcement (weeds, signs, etc.) Street repair Building permits and inspections Lower Lower Lower Lower Similar Lower Lower Lower Lower Lower 63% 56% 50% 49% 48% 48% 45% 44% 43% 36% Please rate the quality of each of the following services in Rochester.(% excellent or good) The City of Rochester The Federal Government Lower Lower 63% 37% Overall, how would you rate the quality of the services provided by each of the following? (% excellent or good) Being honest The overall direction that Rochester is taking Generally acting in the best interest of the community The value of services for the taxes paid to Rochester Overall confidence in Rochester government Lower Lower Lower Lower Lower 34% 32% 30% 28% 28% Please rate the following categories of Rochester government performance. (% excellent or good) * The percentage of positive responses is shown. Positive responses may differ by question (e.g. excellent/good, or very likely/somewhat likely). ** Comparison to the national benchmark is shown. If no comparison is available, this is left blank. Overall quality of services provided by The City ofRochestervs.benchmark* 14 % p o s i t i v e Ra n k Nu m b e r o f co m m u n i t i e s Pe r c e n t i l e Please rate each of the following aspects of quality of life in Rochester. Rochester as a place to work Lower Rochester as a place to visit Lower Rochester as a place to do business Lower The overall quality of life in Rochester Lower Rochester as a place for children and families Lower Rochester as a place for older adults Similar Rochester as a place for young adults Lower Overall image or reputation of Rochester Lower Please rate each of the following characteristics as they relate to Rochester as a whole. Overall economic health of Rochester Similar Overall quality of the transportation system (auto, bicycle, foot, bus) in Rochester Similar Overall design or layout of Rochester's residential and commercial areas (e.g., homes, buildings, streets, parks, etc.)Lower Overall quality of the utility infrastructure in Rochester (water, sewer, storm water, electric/gas, broadband)Similar Overall feeling of safety in Rochester Lower Overall quality of natural environment in Rochester Lower Overall quality of parks and recreation opportunities Lower Overall health and wellness opportunities in Rochester Similar Overall opportunities for education, culture, and the arts Lower Residents' connection and engagement with their community Lower Please indicate how likely or unlikely you are to do each of the following. Recommend living in Rochester to someone who asks Lower Recommend working in Rochester to someone who asks Lower Recommend operating a business in Rochester to someone who asks Lower Keep your business in Rochester for the next five years Lower In Rochester's commercial areas during the day Similar 10017184% 10011149% 10018160% 10018181% 1008171% 10015172% 1008133% 10016173% 10018174% 10011164% 10011165% 1008178% 10011164% 10013171% 1008169% 10011181% 10013160% 10011149% 1008174% 1008185% 10014162% 10017181% National benchmark tables This table contains the comparisons of Rochester's results to those from other communities. The first column shows the comparison of Rochester's rating to the benchmark. Rochester's results are noted as being “higher”, “lower” or “similar” to the benchmark, meaning that the average rating given by Rochester residents is statistically similar to or different than the benchmark. The second column is Rochester's “percent positive.” Most commonly, the percent positive is the combination of the top two most positive response options (i.e., excellent/good). The third column is the rank assigned to Rochester's rating among communities where a similar question was asked. The fourth column is the number of communities that asked a similar question. The fifth column shows the percentile for Rochester's result -- that is what percent of surveyed communities had a lower rating than Rochester. 15 Please indicate how likely or unlikely you are to do each of the following.Keep your business in Rochester for the next five years Lower Please rate how safe or unsafe you feel: In Rochester's commercial areas during the day Similar In Rochester's commercial areas after dark Lower Please rate each of the following in the Rochester community. Cleanliness of Rochester Similar Overall appearance of Rochester Similar Vibrancy of downtown/commercial areas Lower Overall quality of commercial development in Rochester Lower Overall opportunity for business growth and expansion Lower Opportunities for tourism Lower Public places where people want to spend time Lower Historical preservation in Rochester Lower Hotel and lodging options Higher Opportunities to attend cultural/arts/music activities Lower Quality of internet connection Similar Coverage of internet connection Similar Quality of shopping opportunities Lower Variety of shopping opportunities Lower Quality of restaurants and places to eat Similar Variety of restaurants and places to eat Similar Quality of service establishments (e.g., salons, dry cleaners, etc.)Similar Variety of service establishments (e.g., salons, dry cleaners, etc.)Similar Quality of employment opportunities Similar Variety of employment opportunities Similar Availability of jobs that pay a livable wage Similar Thinking about Rochester's workforce, please rate each of the following characteristics as they relate to Rochester. Variety of housing options for people who work in Rochester Lower Affordability of housing for people who work in Rochester Lower Cost of living in Rochester Lower Quality of childcare Lower Affordability of childcare Lower Variety of transportation options for people who work in Rochester Similar Ease of parking at workplaces Lower The quality of the public school system at producing graduates who are career-ready Lower 10014191% 10014150% 10016181% 10017179% 10011141% 10017149% 1008149% 1008128% 10011140% 1008149% 1008189% 1008147% 1008170% 1008171% 10016155% 1008150% 1008177% 1008171% 1008183% 1008177% 10016173% 1008164% 1008159% 10016135% 1008112% 1008117% 1008153% 1008115% 1008141% 1008137% 16 Thinking about Rochester'sworkforce, please rate each of the following characteristics as they relate to Rochester.Ease of parking at workplaces Lower Please rate each of the following characteristics as they relate to Rochester as a place to develop job and workforce skills. The quality of the public school system at producing graduates who are career-ready Lower The quality of the public school system at producing graduates who are college-ready Lower Access to institutions of higher education (colleges, universities)Lower Access to trade schools Lower Variety of education/training opportunities to build work skills Lower Affordability of education/training opportunities to build work skills Lower Overall quality of education/training opportunities in your community Lower Please rate the quality of each of the following services in Rochester. Police services Lower Fire services Similar Crime prevention Lower Traffic enforcement Lower Street repair Lower Street cleaning Similar Street lighting Similar Snow removal Similar Sidewalk maintenance Similar Bus or transit services Higher Traffic flow on major streets Higher Amount of public parking in commercial areas Similar Ease of travel by car in Rochester Higher Ease of travel by bicycle in Rochester Higher Ease of walking in Rochester (path/sidewalk connectivity, etc.)Higher Traffic management during construction Lower Garbage collection Lower Recycling Lower Storm drainage Similar Power (electric and/or gas) utility Similar Utility billing Lower Land use, planning, and zoning Lower Building permits and inspections Lower Code enforcement (weeds, signs, etc.)Lower 1008147% 1008155% 1008151% 1008153% 10013150% 1008149% 1008150% 10016183% 10016195% 10015163% 10017168% 10016143% 10016170% 10015173% 10015176% 10015164% 10012163% 10016164% 10016148% 10017177% 10016172% 10017181% 1008150% 10012174% 10013168% 10015180% 10011180% 10013163% 10016145% 10017136% 17 Please rate the quality of each of the following services in Rochester. Building permits and inspections Lower Code enforcement (weeds, signs, etc.)Lower Economic development Lower Public information services Lower Emergency preparedness (services that prepare the community for natural disasters or other emergency situations)Similar City-sponsored special events Lower Overall customer service by Rochester employees (police, receptionists, planners, etc.)Lower Overall, how would you rate the quality of the services provided by each .. The City of Rochester Lower The Federal Government Lower Please rate the following categories of Rochester government performance. The value of services for the taxes paid to Rochester Lower The overall direction that Rochester is taking Lower Overall confidence in Rochester government Lower Generally acting in the best interest of the community Lower Being honest Lower Please rate the job the Rochester government does: Informing businesses of community issues and values Lower Communicating during City construction (e.g., streets, utilities, etc.)Lower Welcoming business involvement Lower Retaining existing businesses Lower Attracting new businesses Lower Supporting or creating new jobs Lower Please rate the amount of growth in your company: Over the PAST five years Similar Expected in the NEXT five years Similar What impact, if any, do you think the economy will have on your business revenues in the next 6 months? Do you think the impact will b..Similar Is your business planning to hire in the next 6 to 12 months?Higher If you said "yes" or "not sure" to question 15 above, what types of jobs might you be adding? (Please check "yes" for all that apply.) "Unskilled jobs" (these jobs do not require workers to have special training or skills - e.g., cashiers, farm laborers, grocery clerks, hotel w..Similar "Semi-skilled jobs" (these jobs require some skill but do not require highly specialized skills - e.g., truck drivers, typists)Higher "Skilled jobs" (these jobs require a comprehensive knowledge of the trade, craft or industry - e.g., electricians, plumbers, law enforcement ..Higher "Highly skilled jobs" (these jobs require an advanced education or training - e.g., doctors, lawyers, architects, financial consultants)Lower The educational qualifications Similar The skills needed Similar finding good employees in your community today? Too many under-qualified employees/applicants Higher Too many overqualified employees/applicants Lower 10017144% 10016148% 10015149% 10012168% 10012156% 10017173% 10017163% 10013137% 10015128% 10017132% 10011128% 10012130% 10011134% 10015132% 1008142% 10015130% 10011121% 10013126% 10013124% 1008163% 1008176% 10012126% 10013149% 1006150% 1006157% 1006163% 1006131% 1008169% 1008181% 1008161%How much of a challenge, if at all, are the following to finding good employees in your community today? Thinking about your current employees please rate to what extent they possess the following. 18 How much of a challenge, if at all, are the following to finding good employees in your community today? Too many under-qualified employees/applicants Higher Too many overqualified employees/applicants Lower Lack of higher education opportunities (e.g., universities, colleges)Lower Lack of trade schools and other adult training programs Lower Lack of quality public schools Lower Too many workers without a high school degree or equivalent Lower Too few applicants/employees who do not speak a language other than English (e.g., cannot speak Spanish)Lower Too few applicants/employees who speak a language other than English (e.g., cannot speak English)Lower Lack of childcare opportunities Lower Lack of affordable, reliable public transportation Lower Lack of affordable, quality housing Similar Cost of living Higher Lack of community amenities to attract employees seeking higher paying/higher skill level jobs Lower Failed drug tests Lower 1008114% 1008125% 1008135% 1008126% 100819% 1008113% 1008113% 1008137% 1008118% 1008156% 1008169% 1008138% 100819% 19 Please rate each of the following aspects of quality of life in Rochester. Rochester as a place to work Excellent Good Fair Poor Rochester as a place to visit Excellent Good Fair Poor Rochester as a place to do business Excellent Good Fair Poor The overall quality of life in Rochester Excellent Good Fair Poor Rochester as a place for children and families Excellent Good Fair Poor Rochester as a place for older adults Excellent Good Fair Poor Rochester as a place for young adults Excellent Good Fair Poor Excellent 1% 14% 56% 29% 12% 40% 37% 12% 9% 31% 43% 17% 2% 18% 56% 25% 7% 23% 43% 28% 5% 22% 45% 28% 26% 41% 27% 6% Complete set of frequencies This dashboard contains a complete set of responses to each question on the survey. By default, "Don't know" responses are excluded, but may be added to the table using the response filter to the right. When a table for a question that only permitted a single response does not total to exactly 100%, it is due to the common practice of percentages being rounded to the nearest whole number. 20 Please rate each of the following aspects of quality of life in Rochester. Rochester as a place for young adults Poor Overall image or reputation of Rochester Excellent Good Fair Poor Please rate each of the following characteristics as they relate to Rochester as a whole. Overall economic health of Rochester Excellent Good Fair Poor Overall quality of the transportation system (auto, bicycle, foot, bus) in Rochester Excellent Good Fair Poor Overall design or layout of Rochester's residential and commercial areas (e.g., homes, buildings, streets, parks, etc.) Excellent Good Fair Poor Overall quality of the utility infrastructure in Rochester (water, sewer, storm water, electric/gas, broadband) Excellent Good Fair Poor Overall feeling of safety in Rochester Excellent Good Fair Poor Overall quality of natural environment in Rochester Excellent Good Fair Poor Overall quality of parks and recreation opportunities Excellent Good Fair Poor 3% 23% 56% 17% 5% 22% 47% 26% 10% 26% 49% 15% 12% 24% 55% 8% 4% 19% 57% 20% 6% 30% 49% 15% 5% 25% 54% 16% 22% 51% 17% 21 Please rate each of the following characteristics as they relate to Rochester as a whole. Overall quality of parks and recreation opportunities Fair Poor Overall health and wellness opportunities in Rochester Excellent Good Fair Poor Overall opportunities for education, culture, and the arts Excellent Good Fair Poor Residents' connection and engagement with their community Excellent Good Fair Poor Please indicate how likely or unlikely you are to do each of the following. Recommend living in Rochester to someone who asks Very likely Somewhat likely Somewhat unlikely Very unlikely Recommend working in Rochester to someone who asks Very likely Somewhat likely Somewhat unlikely Very unlikely Recommend operating a business in Rochester to someone who asks Very likely Somewhat likely Somewhat unlikely Very unlikely Keep your business in Rochester for the next five years Very likely Somewhat likely Somewhat unlikely Very unlikely Please rate how safe or unsafe you feel: In Rochester's commercial areas during the day Very safe Somewhat safe Neither safe nor unsafe 10% 3% 15% 47% 35% 9% 31% 49% 11% 12% 39% 43% 6% 10% 16% 46% 28% 6% 9% 49% 36% 16% 22% 40% 22% 8% 11% 24% 57% 30% 61% 22 Please rate how safe or unsafe you feel: In Rochester's commercial areas during the day Somewhat safe Neither safe nor unsafe Somewhat unsafe Very unsafe In Rochester's commercial areas after dark Very safe Somewhat safe Neither safe nor unsafe Somewhat unsafe Very unsafe Please rate each of the following in the Rochester community. Cleanliness of Rochester Excellent Good Fair Poor Overall appearance of Rochester Excellent Good Fair Poor Vibrancy of downtown/commercial areas Excellent Good Fair Poor Overall quality of commercial development in Rochester Excellent Good Fair Poor Overall opportunity for business growth and expansion Excellent Good Fair Poor Opportunities for tourism Excellent Good Fair Poor 0% 2% 7% 10% 21% 19% 35% 16% 3% 16% 54% 27% 2% 20% 56% 23% 19% 39% 34% 7% 10% 41% 42% 7% 17% 33% 40% 10% 40% 24% 4% 23 Please rate each of the following in the Rochester community. Opportunities for tourism Fair Poor Public places where people want to spend time Excellent Good Fair Poor Historical preservation in Rochester Excellent Good Fair Poor Hotel and lodging options Excellent Good Fair Poor Opportunities to attend cultural/arts/music activities Excellent Good Fair Poor Quality of internet connection Excellent Good Fair Poor Coverage of internet connection Excellent Good Fair Poor Quality of shopping opportunities Excellent Good Fair Poor Variety of shopping opportunities Excellent Good Fair 33% 19% 41% 34% 6% 15% 36% 37% 13% 1% 10% 43% 46% 14% 39% 40% 7% 8% 22% 49% 21% 9% 20% 49% 22% 14% 32% 46% 9% 41% 9% 24 Please rate each of the following in the Rochester community. Variety of shopping opportunities Good Fair Poor Quality of restaurants and places to eat Excellent Good Fair Poor Variety of restaurants and places to eat Excellent Good Fair Poor Quality of service establishments (e.g., salons, dry cleaners, etc.) Excellent Good Fair Poor Variety of service establishments (e.g., salons, dry cleaners, etc.) Excellent Good Fair Poor Quality of employment opportunities Excellent Good Fair Poor Variety of employment opportunities Excellent Good Fair Poor Availability of jobs that pay a livable wage Excellent Good Fair Poor vulgar language, panhandling, etc.) for your business? Major problem Moderate problem 16% 34% 4% 20% 49% 27% 9% 20% 45% 26% 3% 16% 63% 19% 3% 20% 57% 20% 4% 23% 50% 23% 13% 22% 46% 18% 13% 29% 44% 14% 6%How much of a problem, if at all, are disruptive, nuisance, or illegal behaviors (e.g., loitering, vulgar language, panhandling, etc.) for your business?25 How much of a problem, if at all, are disruptive, nuisance, or illegal behaviors (e.g., loitering, vulgar language, panhandling, etc.) for your business? Major problem Moderate problem Minor problem Not at all a problem Thinking about Rochester's workforce, please rate each of the following characteristics as they relate to Rochester. Variety of housing options for people who work in Rochester Excellent Good Fair Poor Affordability of housing for people who work in Rochester Excellent Good Fair Poor Cost of living in Rochester Excellent Good Fair Poor Quality of childcare Excellent Good Fair Poor Affordability of childcare Excellent Good Fair Poor Variety of transportation options for people who work in Rochester Excellent Good Fair Poor Ease of parking at workplaces Excellent Good Fair Poor Excellent 33% 41% 20% 25% 41% 28% 6% 50% 38% 10% 2% 43% 41% 14% 3% 14% 35% 38% 13% 48% 38% 11% 3% 15% 45% 29% 12% 31% 33% 29% 7% 26 Thinking about Rochester's workforce, please rate each of the following characteristics as they relate to Rochester.Ease of parking at workplaces Poor Please rate each of the following characteristics as they relate to Rochester as a place to develop job and workforce skills. The quality of the public school system at producing graduates who are career-ready Excellent Good Fair Poor The quality of the public school system at producing graduates who are college-ready Excellent Good Fair Poor Access to institutions of higher education (colleges, universities) Excellent Good Fair Poor Access to trade schools Excellent Good Fair Poor Variety of education/training opportunities to build work skills Excellent Good Fair Poor Affordability of education/training opportunities to build work skills Excellent Good Fair Poor Overall quality of education/training opportunities in your community Excellent Good Fair Poor Please rate the quality of each of the following services in Rochester. Police services Excellent Good Fair Poor 16% 36% 40% 7% 15% 31% 43% 11% 12% 38% 43% 7% 16% 32% 41% 11% 15% 36% 41% 8% 16% 35% 44% 5% 14% 35% 46% 5% 15% 50% 33% 27 Please rate the quality of each of the following services in Rochester. Police services Fair Poor Fire services Excellent Good Fair Poor Crime prevention Excellent Good Fair Poor Traffic enforcement Excellent Good Fair Poor Street repair Excellent Good Fair Poor Street cleaning Excellent Good Fair Poor Street lighting Excellent Good Fair Poor Snow removal Excellent Good Fair Poor Sidewalk maintenance Excellent Good Fair 3% 0% 5% 40% 54% 10% 27% 49% 15% 8% 24% 50% 18% 21% 36% 38% 5% 9% 21% 54% 16% 6% 21% 55% 18% 5% 20% 52% 23% 54% 9% 28 Please rate the quality of each of the following services in Rochester. Sidewalk maintenance Good Fair Poor Bus or transit services Excellent Good Fair Poor Traffic flow on major streets Excellent Good Fair Poor Amount of public parking in commercial areas Excellent Good Fair Poor Ease of travel by car in Rochester Excellent Good Fair Poor Ease of travel by bicycle in Rochester Excellent Good Fair Poor Ease of walking in Rochester (path/sidewalk connectivity, etc.) Excellent Good Fair Poor Traffic management during construction Excellent Good Fair Poor Garbage collection Excellent Good 10% 26% 10% 28% 48% 15% 10% 26% 56% 9% 20% 33% 37% 10% 5% 18% 51% 26% 6% 21% 45% 27% 3% 15% 54% 27% 13% 38% 45% 4% 18% 29 Please rate the quality of each of the following services in Rochester. Garbage collection Excellent Good Fair Poor Recycling Excellent Good Fair Poor Storm drainage Excellent Good Fair Poor Power (electric and/or gas) utility Excellent Good Fair Poor Utility billing Excellent Good Fair Poor Land use, planning, and zoning Excellent Good Fair Poor Building permits and inspections Excellent Good Fair Poor Code enforcement (weeds, signs, etc.)Excellent Good Fair Poor Excellent 9% 18% 56% 10% 23% 53% 14% 4% 17% 60% 19% 4% 16% 56% 24% 13% 23% 50% 13% 21% 35% 39% 5% 29% 35% 30% 6% 20% 37% 39% 5% 30 Please rate the quality of each of the following services in Rochester. Code enforcement (weeds, signs, etc.)Poor Economic development Excellent Good Fair Poor Public information services Excellent Good Fair Poor Emergency preparedness (services that prepare the community for natural disasters or other emergency situations) Excellent Good Fair Poor City-sponsored special events Excellent Good Fair Poor Overall customer service by Rochester employees (police, receptionists, planners, etc.) Excellent Good Fair Poor Overall, how would you rate the quality of the services provided by each of the following? The City of Rochester Excellent Good Fair Poor The Federal Government Excellent Good Fair Poor Please rate the following categories of Rochester government performance. The value of services for the taxes paid to Rochester Excellent Good Fair Poor 13% 40% 40% 7% 11% 40% 41% 8% 4% 29% 50% 17% 10% 35% 45% 10% 5% 23% 54% 17% 8% 30% 56% 7% 22% 41% 35% 2% 37% 26% 2% 31 Please rate the following categories of Rochester government performance. The value of services for the taxes paid to Rochester Fair Poor The overall direction that Rochester is taking Excellent Good Fair Poor Overall confidence in Rochester government Excellent Good Fair Poor Generally acting in the best interest of the community Excellent Good Fair Poor Being honest Excellent Good Fair Poor Please rate the job the Rochester government does: Informing businesses of community issues and values Excellent Good Fair Poor Communicating during City construction (e.g., streets, utilities, etc.) Excellent Good Fair Poor Welcoming business involvement Excellent Good Fair Poor Retaining existing businesses Excellent Good Fair 35% 32% 37% 31% 1% 35% 37% 26% 2% 33% 38% 26% 3% 30% 36% 30% 4% 26% 42% 27% 4% 16% 42% 35% 7% 35% 35% 26% 4% 18% 2% 32 Please rate the job the Rochester government does: Retaining existing businesses Good Fair Poor Attracting new businesses Excellent Good Fair Poor Supporting or creating new jobs Excellent Good Fair Poor Please rate the amount of growth in your company: Over the PAST five years Large increase Small increase No change Small decrease Large decrease Expected in the NEXT five years Large increase Small increase No change Small decrease Large decrease What impact, if any, do you think the economy will have on your business revenues in the next 6 months? Do you think the impact will be: Very positive Somewhat positive Neutral Somewhat negative Very negative Is your business planning to hire in the next 6 to 12 months? No Yes Not sure If you said "yes" or "not sure" to question 15 above, what types of jobs might you be adding? (Please check "yes" for all that apply.) "Unskilled jobs" (these jobs do not require workers to have special training or skills - e.g., cashiers, farm laborers, grocery clerks, hotel wor.. Yes No "Semi-skilled jobs" (these jobs require some skill but do not require highly specialized skills - e.g., truck drivers, typists) Yes No 43% 36% 34% 40% 23% 3% 33% 43% 23% 1% 5% 14% 18% 42% 22% 1% 9% 14% 58% 18% 8% 27% 38% 22% 5% 14% 49% 38% 51% 49% 58% truck drivers, typists)33 If you said "yes" or "not sure" to question 15 above, what types of jobs might you be adding? (Please check "yes" for all that apply.) "Semi-skilled jobs" (these jobs require some skill but do not require highly specialized skills - e.g., truck drivers, typists) Yes No "Skilled jobs" (these jobs require a comprehensive knowledge of the trade, craft or industry - e.g., electricians, plumbers, law enforc.. Yes No "Highly skilled jobs" (these jobs require an advanced education or training - e.g., doctors, lawyers, architects, financial consultants) Yes No Thinking about your current employees and current employment options at your business, please rate to what extent they possess the following. The educational qualifications Fully Mostly Somewhat Slightly Not at all The skills needed Fully Mostly Somewhat Slightly Not at all How much of a challenge, if at all, are the following to finding good employees in your community today? Too many under-qualified employees/applicants Major challenge Moderate challenge Minor challenge Not a challenge Too many overqualified employees/applicants Major challenge Moderate challenge Minor challenge Not a challenge Lack of higher education opportunities (e.g., universities, colleges) Major challenge Moderate challenge Minor challenge Not a challenge Lack of trade schools and other adult training programs Major challenge Moderate challenge Minor challenge Not a challenge Major challenge 42% 37% 63% 69% 31% 5% 5% 22% 39% 29% 1% 7% 13% 45% 34% 16% 23% 32% 30% 61% 25% 10% 4% 50% 25% 20% 5% 43% 22% 26% 10% "Semi-skilled jobs" (these jobs require some skill 34 How much of a challenge, if at all, are the following to finding good employees in your community today? Lack of trade schools and other adult training programs Not a challenge Lack of quality public schools Major challenge Moderate challenge Minor challenge Not a challenge Too many workers without a high school degree or equivalent Major challenge Moderate challenge Minor challenge Not a challenge Too few applicants/employees who do not speak a language other than English (e.g., cannot speak Spanish) Major challenge Moderate challenge Minor challenge Not a challenge Too few applicants/employees who speak a language other than English (e.g., cannot speak English) Major challenge Moderate challenge Minor challenge Not a challenge Lack of childcare opportunities Major challenge Moderate challenge Minor challenge Not a challenge Lack of affordable, reliable public transportation Major challenge Moderate challenge Minor challenge Not a challenge Lack of affordable, quality housing Major challenge Moderate challenge Minor challenge Not a challenge Cost of living Major challenge Moderate challenge Minor challenge Not a challenge 47% 27% 14% 12% 67% 24% 8% 1% 62% 25% 9% 3% 65% 22% 8% 5% 30% 33% 22% 14% 52% 29% 13% 6% 21% 23% 24% 32% 23% 32% 38% 35 How much of a challenge, if at all, are the following to finding good employees in your community today? Cost of living Minor challenge Not a challenge Lack of community amenities to attract employees seeking higher paying/higher skill level jobs Major challenge Moderate challenge Minor challenge Not a challenge Failed drug tests Major challenge Moderate challenge Minor challenge Not a challenge Which one of the following industries best describes the nature of your business? (Please check the one that comes closest.) Arts, audio, video technology, and communications Banking / financial services / credit unions Business, industry, and trade associations Construction Education and training Financial activities Health care and health services Information/media Legal Leisure and hospitality (travel, lodging, restaurants, bars, ent.. Manufacturing Marketing, sales and services Non-profit charitable organization Other services (cleaning, dog walking, beauty, etc. ) Professional and business services/consulting Public service and government Shopping and retail Technology and computers Transportation and automotive services Wholesale trade/sales Other What is your position in this organization?Owner Administrative Assistant 8% 29% 32% 22% 17% 70% 21% 6% 3% 8% 2% 7% 2% 12% 0% 6% 4% 6% 4% 2% 8% 3% 0% 14% 1% 2% 11% 3% 4% 2% 60% 36 What is your position in this organization? Owner Administrative Assistant Manager or Administrator Other How many years has your business been located in Rochester? Less than 1 year 1-5 years 6-10 years More than 10 years What was the approximate annual gross revenue (for the most recent accounting year) generated by all of your Rochester sites? Pre-revenue Less than $100,000 $100,000 to $499,999 $500,000 to $999,999 $1,000,000 to $4,999,999 $5,000,000 or more Which, if any, of the following most closely reflect your business? Select "Yes" or "No" for each item. Home-based Yes No A small business (1-49 employees)Yes No Mid-sized business (50-499+ employees)Yes No Large business (500+ employees)Yes No Minority-owned business enterprise (MBE, 51% owned, operated, and controlled by a US citizen(s) who is a racial or ethnic minority) Yes No Woman-owned business enterprise (WBE)Yes No Approximately what percent of your workforce at this location do you think lives in Rochester? Less than 10% 10-24% 25-49% 50-74% 75% or more 3% 32% 5% 72% 14% 12% 2% 12% 31% 19% 26% 12% 1% 86% 14% 11% 89% 87% 13% 98% 2% 91% 9% 72% 28% 48% 21% 9% 9% 12% 37 Th e N a t i o n a l Bu s i n e s s Su r v e y ™ • © 2 0 0 1 -20 2 2 Na t i o n a l R e s e a r c h C e n t e r , I n c . The City of Rochester 2022 Business Survey Page 1 of 5 Please complete this questionnaire if you are the person most knowledgeable about this business, typically the owner or manager. Your responses are confidential and no identifying information will be shared. 1. Please rate each of the following aspects of quality of life in Rochester. Excellent Good Fair Poor Don’t know Rochester as a place to work .............................................................................................. 1 2 3 4 5 Rochester as a place to visit ................................................................................................ 1 2 3 4 5 Rochester as a place to do business ................................................................................. 1 2 3 4 5 The overall quality of life in Rochester ........................................................................... 1 2 3 4 5 Rochester as a place for children and families ............................................................ 1 2 3 4 5 Rochester as a place for older adults ............................................................................... 1 2 3 4 5 Rochester as a place for young adults ............................................................................. 1 2 3 4 5 Overall image or reputation of Rochester ..................................................................... 1 2 3 4 5 2. Please rate each of the following characteristics as they relate to Rochester as a whole. Excellent Good Fair Poor Don’t know Overall economic health of Rochester ............................................................................ 1 2 3 4 5 Overall quality of the transportation system (auto, bicycle, foot, bus) in Rochester ........................................................................................................................... 1 2 3 4 5 Overall design or layout of Rochester’s residential and commercial areas (e.g., homes, buildings, streets, parks, etc.) ................................................. 1 2 3 4 5 Overall quality of the utility infrastructure in Rochester (water, sewer, storm water, electric/gas, broadband) ...................................... 1 2 3 4 5 Overall feeling of safety in Rochester .............................................................................. 1 2 3 4 5 Overall quality of natural environment in Rochester .............................................. 1 2 3 4 5 Overall quality of parks and recreation opportunities ............................................ 1 2 3 4 5 Overall health and wellness opportunities in Rochester ........................................ 1 2 3 4 5 Overall opportunities for education, culture, and the arts..................................... 1 2 3 4 5 Residents’ connection and engagement with their community .......................... 1 2 3 4 5 3. Please indicate how likely or unlikely you are to do each of the following. Very Somewhat Somewhat Very Don’t likely likely unlikely unlikely know Recommend living in Rochester to someone who asks ....................1 2 3 4 5 Recommend working in Rochester to someone who asks ...............1 2 3 4 5 Recommend operating a business in Rochester to someone who asks 1 2 3 4 5 Keep your business in Rochester for the next five years ..................1 2 3 4 5 4. Please rate how safe or unsafe you feel: Very Somewhat Neither safe Somewhat Very Don’t safe safe nor unsafe unsafe unsafe know In Rochester’s commercial areas during the day ................ 1 2 3 4 5 6 In Rochester’s commercial areas after dark .......................... 1 2 3 4 5 6 5. Please rate each of the following in the Rochester community. Excellent Good Fair Poor Don’t know Cleanliness of Rochester ....................................................................................................... 1 2 3 4 5 Overall appearance of Rochester ...................................................................................... 1 2 3 4 5 Vibrancy of downtown/commercial area ..................................................................... 1 2 3 4 5 Overall quality of commercial development in Rochester ..................................... 1 2 3 4 5 Overall opportunity for business growth and expansion ....................................... 1 2 3 4 5 Opportunities for tourism .................................................................................................... 1 2 3 4 5 Public places where people want to spend time ........................................................ 1 2 3 4 5 Historical preservation in Rochester .............................................................................. 1 2 3 4 5 Hotel and lodging options .................................................................................................... 1 2 3 4 5 Opportunities to attend cultural/arts/music activities .......................................... 1 2 3 4 5 Quality of internet connection............................................................................................ 1 2 3 4 5 Coverage of internet connection ....................................................................................... 1 2 3 4 5 Quality of shopping opportunities .................................................................................... 1 2 3 4 5 Variety of shopping opportunities ................................................................................... 1 2 3 4 5 Quality of restaurants and places to eat ......................................................................... 1 2 3 4 5 Variety of restaurants and places to eat ........................................................................ 1 2 3 4 5 38 Th e N a t i o n a l Bu s i n e s s Su r v e y ™ • © 2 0 0 1 -20 22 Na t i o n a l R e s e a r c h C e n t e r , I n c . Page 2 of 5 Excellent Good Fair Poor Don’t know Quality of service establishments (e.g., salons, dry cleaners, etc.) ..................... 1 2 3 4 5 Variety of service establishments (e.g., salons, dry cleaners, etc.) ..................... 1 2 3 4 5 Quality of employment opportunities ............................................................................. 1 2 3 4 5 Variety of employment opportunities ............................................................................ 1 2 3 4 5 Availability of jobs that pay a livable wage ................................................................... 1 2 3 4 5 6. How much of a problem, if at all, are disruptive, nuisance, or illegal behaviors (e.g., loitering, vulgar language, panhandling, etc.) for your business? Major problem Moderate problem Minor problem Not at all a problem 7. Thinking about Rochester’s workforce, please rate each of the following characteristics as they relate to Rochester. Excellent Good Fair Poor Don’t know Variety of housing options for people who work in Rochester............................ 1 2 3 4 5 Affordability of housing for people who work in Rochester ................................. 1 2 3 4 5 Cost of living in Rochester .................................................................................................... 1 2 3 4 5 Quality of childcare ................................................................................................................. 1 2 3 4 5 Affordability of childcare ...................................................................................................... 1 2 3 4 5 Variety of transportation options for people who work in Rochester .............. 1 2 3 4 5 Ease of parking at workplaces............................................................................................ 1 2 3 4 5 8. Please rate each of the following characteristics as they relate to Rochester as a place to develop job and workforce skills. Excellent Good Fair Poor Don’t know The quality of the public school system at producing graduates who are career-ready ......................................................................................................... 1 2 3 4 5 The quality of the public school system at producing graduates who are college-ready ....................................................................................................... 1 2 3 4 5 Access to institutions of higher education (colleges, universities) .................... 1 2 3 4 5 Access to trade schools .......................................................................................................... 1 2 3 4 5 Variety of education/training opportunities to build work skills ...................... 1 2 3 4 5 Affordability of education/training opportunities to build work skills ........... 1 2 3 4 5 Overall quality of education/training opportunities in your community ....... 1 2 3 4 5 9. Please rate the quality of each of the following services in Rochester. Excellent Good Fair Poor Don’t know Police services ....................................................................................................................... 1 2 3 4 5 Fire services ........................................................................................................................... 1 2 3 4 5 Crime prevention ................................................................................................................. 1 2 3 4 5 Traffic enforcement ............................................................................................................ 1 2 3 4 5 Street repair ........................................................................................................................... 1 2 3 4 5 Street cleaning ....................................................................................................................... 1 2 3 4 5 Street lighting ........................................................................................................................ 1 2 3 4 5 Snow removal ........................................................................................................................ 1 2 3 4 5 Sidewalk maintenance ....................................................................................................... 1 2 3 4 5 Bus or transit services ....................................................................................................... 1 2 3 4 5 Traffic flow on major streets ........................................................................................... 1 2 3 4 5 Amount of public parking in commercial areas ...................................................... 1 2 3 4 5 Ease of travel by car in Rochester ................................................................................. 1 2 3 4 5 Ease of travel by bicycle in Rochester ......................................................................... 1 2 3 4 5 Ease of walking in Rochester (path/sidewalk connectivity, etc.) ................... 1 2 3 4 5 Traffic management during construction ................................................................. 1 2 3 4 5 Garbage collection ............................................................................................................... 1 2 3 4 5 Recycling .................................................................................................................................. 1 2 3 4 5 Storm drainage ..................................................................................................................... 1 2 3 4 5 Power (electric and/or gas) utility ............................................................................... 1 2 3 4 5 Utility billing .......................................................................................................................... 1 2 3 4 5 39 Th e N a t i o n a l Bu s i n e s s Su r v e y ™ • © 2 0 0 1 -20 2 2 Na t i o n a l R e s e a r c h C e n t e r , I n c . The City of Rochester 2022 Business Survey Page 3 of 5 Land use, planning, and zoning ...................................................................................... 1 2 3 4 5 Building permits and inspections ................................................................................. 1 2 3 4 5 Code enforcement (weeds, signs, etc.) ........................................................................ 1 2 3 4 5 Economic development ..................................................................................................... 1 2 3 4 5 Public information services ............................................................................................ 1 2 3 4 5 Emergency preparedness (services that prepare the community for natural disasters or other emergency situations) ...................................... 1 2 3 4 5 City-sponsored special events ........................................................................................ 1 2 3 4 5 Overall customer service by Rochester employees (police, receptionists, planners, etc.) ..................................................................... 1 2 3 4 5 10. Overall, how would you rate the quality of the services provided by each of the following? Excellent Good Fair Poor Don’t know The City of Rochester ......................................................................................................... 1 2 3 4 5 The Federal Government .................................................................................................. 1 2 3 4 5 11. Please rate the following categories of Rochester government performance. Excellent Good Fair Poor Don’t know The value of services for the taxes paid to Rochester .......................................... 1 2 3 4 5 The overall direction that Rochester is taking ........................................................ 1 2 3 4 5 Overall confidence in Rochester government ......................................................... 1 2 3 4 5 Generally acting in the best interest of the community ...................................... 1 2 3 4 5 Being honest ........................................................................................................................... 1 2 3 4 5 12. Please rate the job the Rochester government does: Excellent Good Fair Poor Don’t know Informing businesses of community issues and values ...................................... 1 2 3 4 5 Communicating during City construction (e.g., streets, utilities, etc.) .......... 1 2 3 4 5 Welcoming business involvement ................................................................................ 1 2 3 4 5 Retaining existing businesses ......................................................................................... 1 2 3 4 5 Attracting new businesses ............................................................................................... 1 2 3 4 5 Supporting or creating new jobs ................................................................................... 1 2 3 4 5 13. Please rate the amount of growth in your company: Large Small No Small Large Don’t increase increase change decrease decrease know Over the PAST five years................................................................ 1 2 3 4 5 6 Expected in the NEXT five years ................................................. 1 2 3 4 5 6 14. What impact, if any, do you think the economy will have on your business revenues in the next 6 months? Do you think the impact will be: Very positive Somewhat positive Neutral Somewhat negative Very negative 15. Is your business planning to hire in the next 6 to 12 months? No [skip to question 17] Yes Not sure 16. If you said “yes” or “not sure” to question 15 above, what types of jobs might you be adding? (Please check ‘yes’ for all that apply.) Yes No Unskilled jobs: these jobs do not require workers to have special training or skills (e.g., cashiers, farm laborers, grocery clerks, hotel workers) .......................................... 1 2 Semi-skilled jobs: these jobs require some skill but do not require highly specialized skills (e.g., truck, drivers, typists) ............................................................................................................ 1 2 Skilled jobs: these jobs require a comprehensive knowledge of the trade, craft, or industry (e.g., electricians, plumbers, law enforcement officers, administrative assistants) ........................................................................................................................... 1 2 Highly skilled jobs: these jobs require an advanced education or training (e.g., doctors, lawyers architects, financial consultants) ................................................................ 1 2 40 Th e N a t i o n a l Bu s i n e s s Su r v e y ™ • © 2 0 0 1 -20 22 Na t i o n a l R e s e a r c h C e n t e r , I n c . Page 4 of 5 17. Thinking about your current employees and current employment options at your business, please rate to what extent they possess the following. Fully Mostly Somewhat Slightly Not at all Don’t know The educational qualifications ...................................................... 1 2 3 4 5 6 The skills needed................................................................................. 1 2 3 4 5 6 18. How much of a challenge, if at all, are the following to finding good employees in your community today? Major Moderate Minor Not a Don’t challenge challenge challenge challenge know Too many under-qualified employees/applicants ................................................ 1 2 3 4 5 Too many overqualified employees/applicants ..................................................... 1 2 3 4 5 Lack of higher education opportunities (e.g., universities, colleges) ............ 1 2 3 4 5 Lack of trade schools and other adult training programs .................................. 1 2 3 4 5 Lack of quality public schools ......................................................................................... 1 2 3 4 5 Too many workers without a high school degree or equivalent .................... 1 2 3 4 5 Too few applicants/employees who do not speak a language other than English (e.g., cannot speak Spanish) ................................................ 1 2 3 4 5 Too few applicants/employees who speak a language other than English (e.g., cannot speak English) .............................................................. 1 2 3 4 5 Lack of childcare opportunities ..................................................................................... 1 2 3 4 5 Lack of affordable, reliable public transportation ................................................. 1 2 3 4 5 Lack of affordable, quality housing .............................................................................. 1 2 3 4 5 Cost of living ........................................................................................................................... 1 2 3 4 5 Lack of community amenities to attract employees seeking higher paying/higher skill level jobs ...................................................................... 1 2 3 4 5 Failed drug tests ................................................................................................................... 1 2 3 4 5 Our last questions are about you and your business. Again, all of your responses to this survey are confidential and no identifying information will be shared. D1. Which one of the following industries best describes the nature of your business? (Please check the one that comes closest.) Agriculture or farming Manufacturing Arts, audio, video technology, and communications Marketing, sales, and services Banking/financial services/credit unions Non-profit charitable organization Business, industry, and trade associations Other services (cleaning, dog walking, beauty, etc.) Construction Professional and business services/consulting Education and training Public service and government Financial activities Shopping and retail Health care and health services Technology and computers Information/media Transportation and automotive services Legal Utilities (gas, electric, water, internet, cable) Leisure and hospitality (travel, lodging, Wholesale trade/sales restaurants, bars, entertainment) Other_______________________________ D2. What is your position in this organization? Owner Administrative Assistant Manager or Administrator Other D3. How many years has your business been located in Rochester? Less than 1 year 1-5 years 6-10 years More than 10 years D4. What was the approximate annual gross revenue (for the most recent accounting year) generated by all of your Rochester sites? Pre-revenue $100,000 to $499,999 $1,000,000 to $4,999,999 Less than $100,000 $500,000 to $999,999 $5,000,000 or more 41 Th e N a t i o n a l Bu s i n e s s Su r v e y ™ • © 2 0 0 1 -20 2 2 Na t i o n a l R e s e a r c h C e n t e r , I n c . The City of Rochester 2022 Business Survey Page 5 of 5 D5. Which, if any, of the following most closely reflect your business? Select "Yes" or "No" for each item. Yes No Home-based ........................................................................................................................................................... 1 2 A small business (1-49 employees) ........................................................................................................... 1 2 Mid-sized business (50-499 employees) .................................................................................................. 1 2 Large business (500+ employees) ............................................................................................................. .1 2 Minority-owned business enterprise (MBE, 51% owned, operated, and controlled by a US citizen(s) who is a racial or ethnic minority) ............................................. 1 2 Woman-owned business enterprise (WBE) .......................................................................................... 1 2 D6. Approximately what percent of your workforce at this location do you think lives in Rochester? Less than 10% 10 – 24% 25 – 49% 50 – 74% 75% or more Don’t know Thank you for completing this survey. 42 Dear Business Owner or Manager, It won’t take much of your time to make a big difference! Your business has been selected to participate in Rochester’s 2022 Business Survey. P lease complete the confidential survey online at: https://polco.us/xxplaceholder If you have any questions or need assistance with this survey, please call 507 -328-2013. Thank you for helping create a better City! Sincerely, Alison Zelms City Administrator Rochester Cares About What You Think! https://polco.us/xxplaceholder Dear Business Owner or Manager, It won’t take much of your time to make a big difference! Your business has been selected to participate in Rochester’s 2022 Business Survey. P lease complete the confidential survey online at: https://polco.us/xxplaceholder If you have any questions or need assistance with this survey, please call 507 -328-2013. Thank you for helping create a better City! Sincerely, Alison Zelms City Administrator Rochester Cares About What You Think! https://polco.us/xxplaceholder 43 April 2022 Dear Business Owner or Manager: Please help us shape the future of Rochester! You have been selected to participate in the 2022 Rochester Business Survey. If you’ve already completed the survey online, thank you. Please do not respond twice. Please take a few minutes to complete this online survey. Your participation in this survey is very important. Your feedback will help Rochester make decisions that affect our community. A few things to remember: • Your responses are confidential and no identifying information will be shared. • The person most knowledgeable about this business should complete this survey. • Please take the survey online at: https://polco.us/xxplaceholder If you have any questions or need assistance with this survey, please call 507-328-2013. Thank you for your time and participation! Sincerely, Alison Zelms City Administrator The City Cares About What You Think! https://polco.us/xxplaceholder 44 Dear Business Owner or Manager, Just a reminder—if you have not yet completed Rochester’s 2022 Business Survey, please do so. If you have completed it, thank you. Please do not respond twice. Your participation in this survey is very important—your answers will help Rochester make decisions that affect our community. Please complete the confidential survey online at: https://polco.us/xxplaceholder f you have any questions or need assistance with this survey, please call 507-328-2013. Thank you for helping create a better City! Sincerely, Alison Zelms City Administrator Rochester Cares About What You Think! https://polco.us/xxplaceholder Dear Business Owner or Manager, Just a reminder—if you have not yet completed Rochester’s 2022 Business Survey, please do so. If you have completed it, thank you. Please do not respond twice. Your participation in this survey is very important—your answers will help Rochester make decisions that affect our community. Please complete the confidential survey online at: https://polco.us/xxplaceholder f you have any questions or need assistance with this survey, please call 507-328-2013. Thank you for helping create a better City! Sincerely, Alison Zelms City Administrator Rochester Cares About What You Think! https://polco.us/xxplaceholder 45