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HomeMy WebLinkAbout2/3/2021 DMCC Board of Directors Meeting - PresentationDMC Corporation Board Meeting February 3, 2021 Public Comment Chair’s Report Consent Agenda Annual Report to the Legislature Report to the MN State Legislature •Required by DMC State Statute •Approved and signed by DMC Corp. and City of Rochester •Recipients include State legislative leaders, State commissioners, City and County officials •Summarizes DMC’s progress and public investments DMC Metrics:Targeted Business and Workforce Participation Targets and Current Performance Some Steps to Reach Goals Equitable Economic Development 1.Community Co-Design:Pilot to Business Approach 2.Community Partnerships: Broaden collaboration across public, private and non-profits on equity initiatives 3.Housing:Realize downtown housing targets for affordability and ownership 4.Community Listening:Implement take-aways from novel engagement processes to all projects Priorities •Heart of the City •Discovery Square •Transportation •Private Projects Heart of the City Heart of the City •Progress –Business Forward Strategy –Construction Schedule •Next Steps –Working Issues –Inaugural Year Heart of the City: Business Forward Strategy •Construction teams continue to work –Sidewalks –Sewer Access –Tree -boxes •Commitment to putting businesses first –Micro-phasing, Communications, Programming –Continue to "pivot" and build new strategies due to COVID 19 Weekly Communications -Zoom Mtgs & Newsletters: project partners, community organizations, business and land owners 1 2 3 456 Heart of the City: Current Status, Schedule -34 days -27 days -80 days -36 days On Time Heart of the City: Working Issues •Working Issues: –Winter Weather –Ann Hamilton Art Installation –Rafael Lozano-Hemmer Art/Catenary Light Fabrication and Installation •Solutions: –Schedule –Programming Heart of the City: Inaugural Year Strategy •A focus on creating a welcoming Peace Plaza environment for community members and visitors to the newly renovated Peace Plaza •Build this strategy together with community partners –A special focus on building inclusive public spaces •Activate the plaza with passive and active programming –Passive: scavenger hunt, information QR codes about design, interactive design –Active: music, live art, family programming PEACE PLAZA UPDATES Discovery Square Discovery Square -Progress •Economic Development-Business recruitment activities continue, now include standing meeting with Mayo Clinic stakeholders for lead generation. •Residential and Retail –Multiple developments now complete •Discovery Square 2-Construction underway, anticipate late Q1/’22 completion. •One Discovery Square-Now 97% leased, with proposals out for remaining space. Organizations –Then and Now Organizations –Then and Now The Residence At Discovery Square Discovery Square –Next Steps •Economic Development -Continue business recruitment •New Construction -Mayo Clinic’s Kellen research building; new parking structure being contemplated •Entrepreneurship -Launch collaboration to support startup businesses in any economic sector –Builds on already existing efforts of collaborators, but in a unified way –Create/build resources for business expertise, educational programming, space and specialty equipment, and necessary support services –Financial model being developed –Collaborators: Collider, DMC, RAEDI, Mayo Clinic, and Medical Alley Association Discovery Walk –The New Public Realm The AspirationThe Reality The Design Discovery Walk –Arts & Community Input Community Co-DesignersCommunity Artists Discovery Walk -Progress •Construction Documents –75% complete •Underground Utilities –Highly complex, multiple organizations working out the design, details and scheduling •Additional Features from Community –snow melt, weather shelters and Soldiers Field extension; design and budgets being developed •Operations & Maintenance -City staff developing plan and budget •Public Art –Artist concepts are being integrated into the design documents •Business Forward –Strategy development underway, with stakeholder input Discovery Walk –Fly By Discovery Walk –Evolution •Deferment on 300 block gathering space •Base project budget •Potential project considerations Discovery Walk –300 Block Gathering Space •Gathering space extended beyond the public right of way onto Mayo Clinic property. •We will defer development of that space to coincide with future Mayo Clinic development of the full block. Discovery Walk –Base Project Budget Approved Project Budget (2019): $16.80M $0 Current Project Estimate (2021):$17.24M $1.6M Difference:+$440K +1.6M Estimates Core Project Contingency Discovery Walk –Potential Considerations In discussions with community, three considerations emerged as potential additions to the project •Weather Structures: ~$800K •Snowmelt System: ~$2.2M •Soldiers Field: ~$3.0M Weather Structure Soldiers Field Extension Discovery Walk –The New Public Realm The AspirationThe Reality The Design Transportation Experience Context: Mobility FUTURE GROWTH + FIXED STREET NETWORK = POOR DOWNTOWN EXPERIENCE •For drivers •For downtown neighborhoods •For pedestrians Projected traffic experience Street capacity in 2040 without commute changesStreet capacity today Many arrows in the quiver •Rochester Rapid Transit (BRT) •Carshare Program –Hourcar •Bike -Share Program •Lime Scooter •Autonomous Vehicle Pilot •Transportation Management Association (TMA) •City Loop •Street Improvements Rochester Rapid Transit GOAL : To deliver a transportation experience equal or better to a single occupant vehicle experience How? Co-Design: Bringing in Lived Experience •Co-designers: ten diverse, representative Rochester residents. •Meet with project staff and community members to advance station design. •Influence of co-design input: •Emphasis on ensuring accessibility to achieve equity. •Prioritization of station amenities and bus features. •Refinement of design approach. •Formation of Saint Marys Transit Center vision. Co-design meeting, January 12 Bus Rapid Transit Experience Preferred Features Level boarding (Omaha BRT) Electric bus charging (New Flyer) Real-time arrival signage ORBT on -board real-time signage In-seat Charging International Inspiration Glider bus, Belfast, Ireland (Albert Bridge | Geograph.ie) TransMilenio (Bogota, Colombia) Tokyo BRT Trackless Tram (Zhuzhou, China) Station Shelter and Platform Features BRT to meet Rochester’s Needs Frequent, all-day service. Comfort enhanced by shelter, lighting, and heat. Safety improved by lighting, emergency phones, and cameras. Boarding made easier by off-board fare payment, all-door boarding, and level boarding. Kiosks provide important rider information. Dedicated transit lanes and signal priority improve travel speed and reliability. A better experience for people, with more housing opportunities on transit Rochester Rapid Transit and Economic Development A better experience for people, with more housing opportunities on transit Project Timeline Project Timeline Private Development Updates Bryk ApartmentsProject PROJECT DETAILS •Mixed-use apartment building •180 workforce housing apartments with a mixed AMI ranging at 50%, 60% and 80% rental levels •Commercial Space-8,000 SF •Location in the DMC and TOD Districts •Pursuing Green Communities Certification First Ave Flats N B r o a d w a y A v e . NEXT STEPS •Continue to work with Bryk Team to complete project review and prepare financial support recommendation •Targeting mid-February for financial support recommendation Marketing and Communications Update Life Science Companies Investors & Developers Keeping our foot on the gas Future forward Entrepreneurs/Start ups Digital Health Consideration: Retail, Dining and Entertainment 2020 Audience and Prioritization Continue with hyper-targeted digital campaign Sample Digital Ads COVID=PIVOT ROAD TO RECOVERY Webinar Series Support comes from Rochester's Destination Medical Center; hosting 'Road to Recovery' webinar series April 27 –May 1 featuring leaders from retail, commercial, transportation and hospitality discussing business preparations for post pandemic realities.More at dmc dot mn. Road to Recovery webinar stats •Geography: Rochester –30%, Minnesota (outside of Rochester) –60%, Outside of Minnesota –10% •Average attendance: 203 •Most viewed: Construction Safety in a COVID-19 Environment (354 attendees) DMC Annual Program 538 YouTube Views, 406 Facebook Views VOX Partnership: National Media Platform Aligns with life science, digital health and entrepreneur/startup audiences; testing downloadable content AmericanInno Partnership: Third Party Editorial Content Target Markets: Minnesota, Chicago, DC and Austin, TX Urban Evolution: A podcast about harnessing creativity and innovation to transform communities 695 interactions since mid-December: 443 downloads; 252 YouTube views; top visited web page since Dec. 17 launch. High Traffic Low Traffic High Engagement 2020 Website Traffic •79% traffic beyond Rochester •61% traffic beyond Minnesota •Discovery Square and Investors and Developers still rank high for top pages visited Life Science Companies Keeping our foot on the gas Future forward Digital Health Entrepreneurs/Start ups Retail, Dining and Entertainment 2021 Audience Evolution and Prioritization Continue to move down the sales funnel; key performance indicators will shift to engagement, actions and leads “Many business leaders and workers are eager to return to the office. But a growing number of companies have decided to shift permanently to remote work, decisions that will ripple through lifestyles, real estate and the shape of communities.” -StarTribune, 1.30.21 Richard Florida, renowned urbanist and thought leader “Communities are now competing for people and remote workers, not just businesses.” “People used to move to cities for jobs…now people will move to cities for amenities.” “In the post-pandemic world, when the pause button comes off, we’re going to see this acceleration in a big way.” The Future of Cities Virtual Event 1.28.21 “Rochester has a great opportunity to be a global magnet for people who may have no business connections to Rochester but simply want to live there because of its assets.” “If you can live and work anywhere, why not live next to the world’s best hospital.” Life Science Companies Keeping our foot on the gas Future forward Digital Health Entrepreneurs/Start ups Retail, Dining and Entertainment 2021 Evolution and Prioritization Continue to move down the sales funnel; key performance indicators will shift to engagement, actions and leads Work from Anywhere THANK YOU